RADIO and TV personality Marty Whelan has teamed up with Specsavers to encourage the nation to take care of their hearing and address any concerns or changes they notice.
In year two of the Specsavers Healthy Hearing campaign, Marty joined audiology experts to raise the volume on hearing health, encourage behavior change and raise awareness of the benefits of available PRSI hearing aids.
Following changes to the PRSI scheme last year, those eligible for the allowance can now benefit from a pair of hearing aids worth up to €1,000, or put their PRSI contribution at the cost of a pair of more expensive hearing aids at Specsavers. Even with a medical card, many will also have PRSI rights, which would entitle them to a free pair of hearing aids.
Marking the shift in benefits, Specsavers has pledged to test and screen a quarter of a million people over a two-year period and so far is halfway to meeting the goal.
Marty says, “Working in radio and television, I realized the importance of hearing in my career and in my personal life. I love listening to music and talking to people, having that connection is really important to me. As I get older, hearing loss can naturally become more prevalent, so it’s important to stay current and incorporate a hearing test into my overall health checkup at least once a year.
“We need to normalize the conversation around hearing loss, intervention is key and it’s so important to seek expert advice and care”
Hearing loss affects around one in 12 Irish adults and affects people of all ages.
A new study, commissioned by Specsavers, has found that more than a third of Irish adults regularly worry about losing their hearing. The perceived cost of hearing aids (26%) is the biggest barrier to being able to wear one in the future. However, this should no longer be a problem, thanks to the updated PRSI changes.
For more information on using your entitlement to PRSI treatment benefits available from Specsavers, contact your local store or visit www.specsavers.ie/hearing/hearing-aids/prsi-treatments-benefit. You can also make an appointment online.
Irish radio and TV personality Marty Whelan has teamed up with Specsavers to turn up the volume on hearing loss. Photo: Andrés Poveda